Like whether or not the roads change, or a Petco opens up in your town. Success is sometimes a circumstance of timing, and failures are sometimes a circumstance of place. It’s a reminder that things are all self-made. “Yeah, but can you come show me how to get there first? I couldn’t find it,” he responds.Īnd so it goes, when you work in an industry comprised of a network of small independent businesses and people. “Kyle can you stand up at the top of the escalator and direct people to my seminar,” I ask. I pick up my phone and dial Kyle, an account manager with NMR who’s joined us for the show. “Tough to find ya,” a pet store owner confirms for me. After all, I am way upstairs, two escalators and a left turn down a long hallway, then a right turn and I am in the last door on the left. “Well maybe they can’t find it,” I think to myself. This unseen fabric ebbs and flows and etches itself into the world, one trade show at a time.īut here I am at 11am and there is only one person here to see me speak.
They foster relationships that carry across generations, across cities, states and years. They are powerful in their relationships, transcending the business, the industry and the individuals. Yet, they take place with little fanfare, little acknowledgement even.
These events drive commerce amongst the independent businesses that drive our economy. Venues all over the United States play host to unseen events.